About

LOYALTY TIER
Your POINTS Points

Welcome to Pony Club, our exclusive loyalty programme. Bask in the benefits of our tiered loyalty, designed to elevate your Deadly Ponies experience. Sign up and enjoy 10% off your next order.

The Benefits

0-1999
ANNUAL POINTS
  • Enjoy 10% off your next order when joining Pony Club
  • Access to curated rewards, from exclusive offers to gift with purchase opportunities
  • Early access to new Deadly Ponies collection releases, and save-the-date archive event alerts
2000-3999
ANNUAL POINTS
  • Free Shipping on all orders
  • An exclusive 15% off on your birthday
  • Access to curated offers and gift with purchase opportunities throughout the year
  • Early access to new Deadly Ponies collection releases and archive events online, and in-store
  • Receive our annual club box tailored to your tier, with exclusive products
  • An exclusive anniversary reward upon loyalty membership tier status renewal
4000+
ANNUAL POINTS
  • Free Shipping on all orders
  • An exclusive 15% off on your birthday
  • Access to curated offers and gift with purchase opportunities throughout the year
  • Early access to new Deadly Ponies collection releases
  • First access to archive events online, and in-store
  • Receive our annual club box tailored to your tier, with exclusive products
  • Enjoy complimentary rejuvenation services
  • An exclusive anniversary reward upon loyalty membership tier status renewal
  • Enjoy priority consultations with our style experts via the channel of your choice
PONY CLUB
PONY CLUB GOLD
PONY CLUB BLACK
FAQs

FAQs

How does it work?

Earn points on all Deadly Ponies purchases made online or in-store. You will earn 1 point for every $1 spent on all qualifying purchases.


Earning Deadly Ponies’ loyalty points throughout the year will allow you to move through the programme’s tiers, and you will have access to exclusive benefits and rewards.

How do I earn points?

Earn 1 point for every $1 spent. Points can be earned by making a purchase online or in-store at any of our locations. You will also earn points for completing other actions, such as creating an account, or referring a friend. Bonus points may also be offered from time to time.

Spend excludes service and delivery charges, and returns or refunds will be deducted from your points balance once processed. Points are updated overnight and will then be available to view in your account.

Where can I see my loyalty status?

Login to your loyalty account here. On your dashboard homepage, you will be able to view your tier status, points accrued, and rewards history.

How do I use my benefits and rewards?

As rewards become available, you will be notified via email as to the reward on offer, and how to redeem it. Rewards may be codes to use at checkout, or physical gifts which will become visible to you under the "VIP" section of your loyalty dashboard. Rewards may also include early access to events and collections, tailored to your tier.

When will I receive my Pony Club annual gift box?

This benefit is exclusive to our Gold and Black tier Pony Club members. Look out for an email advising when your club box is available. Your Club Box will become visible to you under the "VIP" section of your loyalty dashboard, and can be redeemed at checkout, shipped to you free of charge.

How long will I stay in my current tier? 

You will remain in your current loyalty tier for 12 months. During this time you can move up a tier based on points earned.

After 12 months your account will be reviewed and you may be moved up or down tiers depending on your annual spend.

Will my points expire?

Your tier status is reviewed and refreshed 12 months from the date your account is created. Within this 12-month period, you have the opportunity to earn points to remain in the tier for another year, or even move up.

You can track your expiry date on your account dashboard and you will be notified 30 days before your points are due to expire.

VIEW LOYALTY TERMS